Central FL Office: 407-772-5555
Southwest FL Office: 239-573-7070
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About Us

Meet Our Team

  • Justin Recca

    » Owner, Broker, GRI

    Justin Recca is the broker/owner of Innovative Realty, LLC and is actively engaged in both the sales and property management functions of the company. When he’s not outside playing soccer, he is an avid Walking Dead fan and loves spending time with his wife Liz and their two daughters, Sydney and Sophie.

    Justin attended the University of Florida in Gainesville, FL where he graduated in 1998. Following graduation, he moved to Orlando and began working as a sheriff's deputy with the Osceola County Sheriff's Office. After a few years in law enforcement, he decided to pursue other avenues and developed an interest in real estate. In mid-2003, he embarked on his real estate career as an investor purchasing single-family homes and condos in the Central Florida area for resale or for inclusion in the company's rental portfolio. By 2006, the company had purchased over eight and a half million dollars’ worth of property and he and his wife continue to invest today. Justin brings his varied background and experiences in law enforcement, sales and real estate investing to the table and looks forward to utilizing his experiences to provide quality service to the clients of Innovative Realty, LLC.

  • Liz Recca

    » Vice President, Realtor

    Liz Recca is the vice-president of Innovative Realty, LLC. Though she does not work primarily out of the office anymore, she still has a hand in the development of Innovative Realty and helps the business continue to grow. She is the part-time Executive Director for the Space Coast Apartment Association. In her spare time she serves as chef, chauffeur, housekeeper, and schedule coordinator to her and Justin’s two daughters, Sydney and Sophie.

    Originally from Columbus, IN, Liz has been a resident of Orlando since 1993.  Liz began her career in real estate in 1995 with ZOM Residential Services as an on-site resident representative.  Over the years, she was promoted to property director and charged with the responsibility of managing some of ZOM'S largest and most prestigious communities.  In 2001, Liz became ZOM'S operations coordinator working from the corporate office and was responsible for the due diligence and audits of ZOM owned properties as well as third party management properties. Liz left ZOM in late 2003 to begin working on her and her husband's investment company.  She still maintains close ties to ZOM and her former colleagues. Liz brings over 22 years of property management experience to Innovative Realty, LLC.  She has managed some of the largest and most highly regarded large residential apartment communities in Central Florida and is eager to apply her experience and knowledge to benefit the clients of Innovative Realty, LLC.

  • Kati Ettinger

    » Office & Accounts Manager

    Kati Ettinger is the Office and Accounting Manager for Innovative Realty, LLC and focuses on back-end data entry, handling accounts and finances, and managing the office staff. When she’s not re-organizing the office (again), she spends time with her newborn son, attends sci-fi conventions with her husband, and takes pictures of her cat.

    Kati was raised in Orlando, FL and graduated from Valencia College with a degree in Business Administration. She began her career in real estate when she started with Innovative Realty in March 2011 as their office assistant. She quickly took on more responsibility, as well as tried her hand at both leasing and sales. In 2012, she became the full-time Office Manager, and in mid-2014 she began taking over the accounting. Kati brings over seven years of office and management experience to Innovative Realty and a passion for keeping the office organized and technologically savvy.

  • Belinda Forty

    » Property Coordinator

    Belinda Forty is the Property Coordinator for Innovative Realty and is responsible for property inspections and keeping owners and tenants up to date. When she's not inspecting properties, she is watching her grandson play basketball, hosting gatherings with her friends, or enjoying weekend trips to the beach with her husband.

    Originally from Puerto Rico, Belinda has been a resident of Seminole County since 1990. She began her Property Management career in 1994 and obtained her Florida Real Estate Sales Associate license in 2000. She has over 15 years of experience in the areas of single-family rental homes, apartment communities, leasing, management, commercial real estate, and student housing. Belinda has attended numerous industry and legal seminars and is well-versed in Fair Housing practices and Landlord/Tenant law. She is bilingual and can read, write, and speak both English and Spanish.

  • Jessica Philips

    » Maintenance Coordinator

    Jessica Philips, Jess, is the Maintenance Coordinator for Innovative Realty and is responsible for orchestrating service requests and ensuring satisfaction with our owners, tenants, and vendors. When she’s not tending to all your maintenance needs, she’s playing hide and seek with her 3 year old son Gabriel, or boating down the St. Johns River.

    Jess is born and raised in Orlando. She comes to us from the manufacturing/aluminum industry with an A.S. degree in Accounting from Seminole State College. Her father is a local handyman who has been in business for 35 years, with a “Golden Rule” type business practice. Jess grew up riding shot gun with her father which results in extensive knowledge in many areas of home maintenance and repair. Jess is not shy to blue collar business and is always willing to help in whatever our clients need.

Innovative Realty, LLC

Central Florida
2250 Lee Rd. Suite 206
Winter Park, FL 32789

Phone: (407) 772-5555
Fax: (407) 772-5556

Southwest Florida
1617 Santa Barbara Blvd, Suite 4
Cape Coral, FL 33991

Phone: 239-573-7070


Property Management

We offer a wide range of property management services to fit your needs as a landlord or home owner.


Potential Residents

As a perspective tenant, we can help you through the process of finding and applying for the home of your dreams.

Contact Us

Innovative Realty, LLC – Central Florida
2014 Edgewater Dr. Suite 138
Orlando, FL 32804

Physical Address:
2250 Lee Rd. Suite 206
Winter Park, FL 32789

Phone: (407) 772-5555
Fax: (407) 772-5556

Innovative Realty, LLC – Southwest FL
Phone: 239-573-7070